See more objects with the color darkslategrey darkkhaki peru darkolivegreen darkslategrey or see all the colors for this object.

Object Timeline


  • Work on this object began.


  • We acquired this object.




  • You found it!

Poster, You Knock 'Em Out...

This is a Poster. It was graphic design by John Falter and published by U.S. Government Printing Office and made for (as the client) War Production Board. It is dated 1942 and we acquired it in 1949. Its medium is lithograph. It is a part of the Drawings, Prints, and Graphic Design department.

The War Production Board, who distributed this poster, aimed to increase the production of goods used during WWII. This poster emphasized the sentiment that they felt promoted comradery between home and forces abroad. The text "you knock 'em out" refers to the production of tanks, planes, and other military equipment back home. While, "We'll knock 'em down" illustrates the part the pilot played in the war. The dynamic of the poster highlights the joint effort necessary in eliminating the enemy and winning the war.

This object was featured in our Object of the Week series in a post titled One-Two Punch /Down and Out / More, More, More!.

This object was donated by Miss Louise Clémencon. It is credited Gift of Louise Clémencon.

Its dimensions are

102 × 72.4 cm (40 3/16 × 28 1/2 in.)

It is inscribed

War Production Board -A7

Cite this object as

Poster, You Knock 'Em Out...; Graphic design by John Falter (American, 1910 - 1982); Published by U.S. Government Printing Office; Client: War Production Board; USA; lithograph; 102 × 72.4 cm (40 3/16 × 28 1/2 in.); Gift of Louise Clémencon; 1949-108-12

There are restrictions for re-using this image. For more information, visit the Smithsonian’s Terms of Use page.

For higher resolution or commercial use contact ArtResource.

If you would like to cite this object in a Wikipedia article please use the following template:

<ref name=CH>{{cite web |url= |title=Poster, You Knock 'Em Out... |author=Cooper Hewitt, Smithsonian Design Museum |accessdate=2 June 2023 |publisher=Smithsonian Institution}}</ref>