Luis Fitch is a strategic designer, artist, and creative entrepreneur who is the founder of UNO Branding, a cross-cultural and mass-market design firm. Fitch has lead award-winning branding efforts for top 500 Fortune companies including PepsiCo, General Mills, Frito-Lay, Target Corp, Best Buy, Nike, Macy’s, Kimberly-Clark and MTV Latino. His work has been profiled in international design and marketing publications around the world and he has won numerous awards including The McKnight Visual Artist Fellowship, Ohio Art Council Design Fellowship, Type Director’s Club, The Peter Glen Special Award for Public Services, and The Hispanic Creative Awards Competition, among many others. Fitch received his... more.

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<ref name=CH>{{cite web |url=https://collection.cooperhewitt.org/people/1108962991/ |title=Luis Fitch |author=Cooper Hewitt, Smithsonian Design Museum |accessdate=17 January 2026 |publisher=Smithsonian Institution}}</ref>