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Sidewall (USA)

This is a sidewall. It was manufactured by Lewis Chase Wall Paper Company. It is dated 1907–1915 and we acquired it in 1979. Its medium is machine-printed paper. It is a part of the Wallcoverings department.

This moderately-priced wallpaper, available with a matching frieze, was marketed to middle- and lower-income consumers. The paper would have covered an entire room from ceiling to floor. This is the first time red was used to this extent on wallpaper: the use of a synthetic dye drastically reduced the color’s cost.

This object was featured in our Object of the Week series in a post titled Whole Lot of Red Going On.

This object was donated by Victorian Collectibles. It is credited Gift of Victorian Collectibles.

Its dimensions are

91.5 x 49 cm (36 x 19 5/16 in.)

It is inscribed

Printed in right selvedge (ribbon): "402 Chase Print"

Cite this object as

Sidewall (USA); Manufactured by Lewis Chase Wall Paper Company; machine-printed paper; 91.5 x 49 cm (36 x 19 5/16 in.); Gift of Victorian Collectibles; 1979-91-588-a,b

This object was previously on display as a part of the exhibition Making Design.

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If you would like to cite this object in a Wikipedia article please use the following template:

<ref name=CH>{{cite web |url= |title=Sidewall (USA) |author=Cooper Hewitt, Smithsonian Design Museum |accessdate=31 March 2023 |publisher=Smithsonian Institution}}</ref>