Sign, Scale Version of Highway Sign in ClearviewHwy® Typeface: Metropolis, 2011
Acrylic pressure-sensitive film, 3M Flexible UV ink print on 3M Diamond Grade Series 4000 full cube prismatic reflective sheeting, mounted to brushed sheet aluminum substrate. Gift of Donald Meeker, Meeker & Associates, Inc., and James Montalbano, Terminal Design, Inc.. 2011-24-4
What is this?
Sign in green with white text: EXIT 27 / 56 [interstate symbol] NORTH / Metropolis; and lower section in yellow with black text: EXIT [an arrow] ONLY.
Why is this in our collection?
The ClearviewHwy typeface is a beautiful example of the way design helps to improve people’s daily lives. A product of the design team of Donald Meeker and Chris O’Hara of Meeker Associates and type designer James Montalbano of Terminal Design, the Clearview project sought to improve the readability of highway signage for drivers—especially those over 65, who constitute roughly one-sixth of the driving public. Working with researchers from the Pennsylvania Transportation Institute and the Texas Transportation Institute, the team determined that the traditional federally mandated expressway signage, which incorporated a font called Highway Gothic (in use since 1949), did not meet the needs of older... more