Please don't steal our images, yeah?

What is this?

Poster for an international film exhibition with text and images in black, red and blue. A large blue square in lower right section depicting photographic reproduction of a man’s eyes and a red film strip of a woman. Text in red at oblique angle across square: FILM. Above, text in blue: INTERNATIONALE / TENTOONSTELLING / OP FILMGEBIED / [in black and red]: ITF. Lower left corner, text in red and blue: 14 APRIL / 15 MEI; 1928 GROOTE KONINKLIJKE / BAZAR ZEESTRAAT 82 / DEN HAAG.

Why is this in our collection?

Piet Zwart ranks among the most celebrated designers of the 20th century. This 1928 poster, ITF: Internationale Tentoonstelling op Filmgebied (International Film Exhibition), is his most famous graphic design work. The poster advertises a film festival in The Hague at which avant-garde films from nine different countries were shown. International film festivals were a new phenomenon of the late 1920s and, like many avant-garde designers and artists, Zwart was a film devotee. He joined the Experimental Theater Association of The Hague, which showed avant-garde films as matinees, and helped them organize a large-scale film exhibition in 1928 to encourage interest in the new medium. Zwart was influenced by the... more

This is a poster from Netherlands. It is dated 1928 and we acquired it in 2013. Museum purchase through gift of Susan Hermanos, Judith and Charles Bergoffen, Cathy Nierras, and Anonymous Donors and from Drawings and Prints Council and General Acquisitions Endowment Funds. This object is currently resting in our storage facility ZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZZ

Its medium is

lithograph on wove paper

Its dimensions are

85 x 61 cm (33 7/16 in. x 24 in.)

It is inscribed

Printed, lower left: S / P. ZWART.

This object was designed by Piet Zwart

This object was fund: General Acquisitions Endowment and purchased from Merrill Berman

See more stuff from the Drawings, Prints, and Graphic Design department.

Do you have your own photos of this object? Are they online somewhere, like Flickr or Instagram? Or have you created a 3D model of one of our objects in SketchUp or Thingiverse? If so then then tag them with ch:object=35521009 and we will connect ours to yours!

If you would like to cite this object in a Wikipedia article please use the following template:

<ref name=CH>{{cite web |url=http://collection.cooperhewitt.org/objects/35521009/ |title=Poster, "ITF Internationale tentoonstelling op filmgebied", 1928 |author=Cooper Hewitt, Smithsonian Design Museum |accessdate=20 October 2014 |publisher=Smithsonian Institution}}</ref>

If you would like to tell us more about an object or have found an error in an object record, please fill out this form. Objects that are slated to be on display when the museum re-opens in 2014 are being given priority but all corrections are welcomed!